It's a kind of Magic (Quadrant)...
Katy Keim is the new Chief Marketing Officer at Lithium Technologies, and we're delighted to have her on board. She will be a frequent contributor in the Social CRM Matters blog.
On the Lithosphere she is KatyK.
There are any number of puns I could pull on to kick off a post about Gartner’s Magic Quadrants for Externally Facing Social Software and Social CRM – but honestly, part of me wants to jump on the desk and yell ‘D*** STRAIGHT we’re in the leaders quadrant’!
The Gartner Magic Quadrant is a big deal for us (and all vendors who are selected to participate in exercises like this), but I know that people’s reactions to the major analyst reports are always mixed – some people consider these ‘the be all and end all’, some don’t like the results, others aren’t entirely sure what the fuss is all about.
For us, the results of both Magic Quadrants are confirmation that our business vision, platform, approach and, most importantly, the value our customers get, are real.
Actually, it’s not just real, it’s provable and repeatable.
Lithium believes deeply in its model of making customers successful. We all know technology vendors who will love you and leave you. They woo you in a sales pitch only to drop the software at your door. At Lithium, we have a religion about success. We believe in the power of social technologies and want to help guide you to use them in your business to better engage your customers.
When I joined Lithium just over a month ago, I was impressed at the number of customers who have publicly talked about driving meaningful value for their companies and customers. But now, after talking to our customers I am amazed at how deep that runs – people are making incredible steps forward, and they are rocking their communities.
If you aren’t engaged with Lithium, come talk with us. Listen to our stories about live, vibrant communities owned by our customers. In the mean time, I definitely encourage you to take a look at the Magic Quadrant reports, we have licensed them both so you can get them for free, directly from Lithium.com:
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